How to Make a Startup Video

An interview with Adam Lisagor

Adam Lisagor


In this interview, Adam Lisagor explains how founders can communicate better and why underselling is an effective way to communicate. We look into the creative process of making a video and what’s required to make it successful.


"A great founder knows how people are going to respond to their product because they have a keen sense of empathy. To build this empathy, you have to live with the product and always listen to how people respond to it."


How to Make a Startup Video
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Education: New York University
Favourite App: Dropbox
Favourite Book: Understanding Media