Launching a Profitable Business

An interview with Joel Gascoigne

Joel Gascoigne


In this interview, Joel Gasgoine explains how to enter a competitive market and the importance of focus. We talk about experimenting with pricing, how pricing impacts churn and the best practices for launching multiple products. We also review his favourite ways to validate business ideas.


"The problem with having your eye on the growth rate so closely, rather than serving customers, is that you can end up dropping the things that are important. And you might be focused on actions that lead to short-term growth rather than sustainable long-term growth."


Launching a Profitable Business
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Education: Warwick University
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