Executing on your Vision

An interview with Scott Heiferman

Scott Heiferman


In this interview, Scott Heiferman reveals why it’s all about the product and vision. He also talks about the right types of business models to adopt and why getting early momentum is key for startup success.


"It’s not about you. It’s not about your startup, or how clever or pretty it is. People only care about what the product will do for them and will it be easy enough for them to get to that point. Really know what people want and be in service to them."


Executing on your Vision
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Education: University of Iowa
Favourite App: Instapaper
Favourite Book: The Purpose Driven Church